SEO friendly websites for small businesses in Barry and beyond

WordPress Website Design in Barry

Small business websites in Barry

Work with me to build the website your business needs

Unless you’ve been living under a rock since Y2K (a simpler time, I’ll admit), you already know that websites matter.

Trying to grow a business without a website in the 21st century is like trying to embrace the low-rise jeans trend again in your 30s: uncomfortable, unnecessary and virtually impossible.

You know you need a website. You know you want to grow your business. But what you might not know is that there’s a world of difference between a website and a good website.

I build good websites: websites that look great, are easy to use, are full of tasty-SEO-juices for Google to drink up, are accessible for everyone, and that are built around exactly what your business needs.

There are no out-of-the-box cut-and-paste same-as-everyone-else shenanigans around here. Instead, there are uniquely designed.

WordPress websites that are built to grow your business.

WordPress web design and system integration | Portfolio

Nina Estate Agents & Lettings

Graphic of Nina Estate Agents and Lettings website on a laptop and mobile phone

As one of my longest-standing clients, I was thrilled to collaborate with Nina Estate Agents & Lettings on their brand-new website redesign in 2024.

The new site puts Barry at the forefront, showcasing its vibrant community and the fantastic places to live in the town. Our goal was to create a site that’s not only visually engaging but also intuitive and accessible for everyone.

To enhance the user experience, we structured the site with clear pathways for buying and renting, ensuring visitors can find what they need quickly and effortlessly.

This project highlights how thoughtful web design can reflect a local business’s values while supporting their customers’ needs.

 An open laptop with a pina colada cocktail with a straw and lime wedge, and a gold cocktail shaker in front of it

You’d rather sip cocktails at Goodsheds than sort out your website

I totally get it – finding time to focus on the big-picture things for your business is tough. With all the daily tasks and the constant juggling, it feels like there’s always something more urgent than sitting down to work on your website.

You put the ‘busy’ in ‘business owner,’ and the last thing you need is another project to add to your list.

Even if you had the time and energy to get it done, you probably don’t have the brain space to figure out the techy stuff – let alone write content, choose images, or work out how to make it all come together.

And maybe you’ve been putting off hiring a web designer, worried about the endless back-and-forth with a stranger who doesn’t understand how to help you reach local clients, who’ll just have endless questions and requests.

You don’t have time for that either – you need a designer who knows Barry and The Vale, gets small businesses, and can make the process as easy (and enjoyable) as a trip to the local chip shop.

Let’s build a tasty website design cocktail 

The Website Design Cocktail is the perfect way to have a website just the way you like it.

Whether you’re looking for something bold that packs punch, or something light but fruity, just browse the menu, choose your flavours, then let me craft you a custom cocktail that tickles all of your tastebuds.

All while you sit back, relax and enjoy the sun.

 

Every WordPress web design cocktail includes🍸

an in-depth (but low-pressure) session with me to discuss your website goals, ideal clients and design ideas

full WordPress website design for all the pages your website needs – with a focus on accessibility, simplicity and local SEO-friendliness

a year of website hosting, including SSL certificate (the thing that gives your website visitors confidence that they’re visiting a legit website!)

essential on-page SEO including image ALT text for accessibility purposes, meta descriptions and enhanced user experience, to help you reach local customers

full access to your WordPress website once it’s finished – there’s no gatekeeping of passwords or keeping things secret from you!

guides and custom training on how to manage and update your website moving forwards

Fancy a little something extra on the side?

There are also a number of tasty add-ons you can choose to give your website that extra razzle dazzle…

a lime-wedge of custom local SEO-focused copywriting for all pages of your website

a zesty shot of full branding design, including logo suite, colour palette and fonts

a garnish of professional brand photography session for your website imagery

a tasty drizzle of legal documents, like privacy policies, Terms & Conditions and even client contracts

Get a new sleek, accessible and reliable WordPress website from £3,000

A WordPress Web Design Cocktail is perfect for you if…

→ you know that your current website isn’t quite hitting the mark to attract local customers

→ you’re terrified of how complex, complicated and code-y WordPress is – but know that it’s the best way to get a website that does exactly what you want it to

→ your business is growing, but your website hasn’t kept up – it’s old, outdated and doesn’t reflect how great your business is

→ you’d much rather get local leads from Google (cheers, SEO) than have to get up and dance on TikTok for a few measly views

→ you don’t have the time to manage 4 different experts and would rather hand your website over to one person (hi!) whose team of specialists can get everything done for you in one single process

But it might not be quite right for you if…

→ you want a website up and running in the shortest time frame possible (hint: Website In A Day  is, shockingly, a website in a single day!)

→ you’ve got a WordPress website already that you’re fairly happy with and just want some advice on how to make it even better (hint: Website Consultations do just that!)

→ you’d rather have your website designed and built on something other than WordPress (if you’re on the fence about WordPress being the best option for you, let’s chat and get to the bottom of it!)

WordPress web design & Ecommerce | Portfolio

Author Cathy Farr

Graphic of Coton & Hamblin website on a laptop and mobile phone

Excellent service from start to finish. Gave me exactly what I wanted but couldn’t describe. Katrina is very good at listening and turning ideas into web pages; she also offers very sound advice along the way, which I found particularly helpful. Would I use Cariad Creatives again? Definitely. Would I recommend them? Absolutely.

Katrina Fouracre smiling and taking a sip of a pina colada cocktail from a straw, with a laptop in front of her

Meet Katrina, your website mixologist

Beach-lover, cocktail-enthusiast (iced coffee in the home office, of course), sun-worshipper – and your new favourite website designer!

I’ve been the face-and-brains behind Cariad Creative for over 10 years, so it’s safe to say I know a thing or two about building really great websites.

Driven by the desire to create websites that are accessible and easy to use for everyone (including my visually impaired daughter), I build WordPress websites for small businesses that care about growth, community and inclusivity.

When I’m not building websites, you’ll find me perfecting my homemade iced coffee recipe, dreaming of warmer weather (usually imagining the sandy beaches of my ancestral homeland of Mauritius) or doing the endless loads of laundry a husband and child generate with my 721st rewatch of Friends in the background.

FAQ

I get it: choosing where to invest your hard-earned cash is a biiiig decision. And when it’s website design, it really matters. After all, the website I design for you will be the public face of your business for the foreseeable future – it’s got to be right!

So, I’ve answered the most common questions I get asked below. And if there’s anything missing that I haven’t answered, I’m all ears… Book a call with me and ask all your questions!

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What’s the benefit of using WordPress?

WordPress is one of the most powerful website platforms out there – which explains why over 40% of websites use WordPress as their CMS!

WordPress is completely customisable from the ground up, which makes it perfect for businesses who need a website to do exactly what they need it to do without being trapped by the limited integrations and functionality that other website platforms (like Wix and Squarespace) have.

From huge e-commerce brands to small service-based businesses, WordPress is used by millions of business owners to build websites that look good and work well. While a Squarespace or Wix website might do the job for now, a WordPress website is able to grow alongside your business, adding features and functionality as you need it without needing to do a full rebuild and hefty migration.

Is WordPress suitable for beginners? Can I manage it myself after it’s built?

Absolutely! WordPress might have a reputation for being complicated and complex and too difficult to manage yourself – but that’s not the kind of WordPress website I build!

It’s important to me that your website is your website. When I finish your website, I give you everything you need to manage it yourself moving forwards. From login details (you’ll be surprised how many website designers won’t even give you that access…) to video guides and support via email, I’ll equip you with the tools you need to manage your WordPress website yourself.

And, if there’s something that you need extra help with or you just don’t fancy doing yourself, that’s what Buy My Brain hours are for – hand it back over to me and I’ll work my magic!

Why is accessibility important in web design?

If your website isn’t accessible, you’re cutting off a huge segment of your audience before they even know who you are or what you do.

For anyone with an impairment that affects their ability to view or use a website, a website that’s been designed with no consideration for accessibility is like your customers turning up to a locked shop and you asking them to jump through the window instead.

Having an accessible website means, at the most basic level, having a website that allows everyone, no matter their level of impairment, to access and enjoy your website – and gives them the same opportunity as anyone else to purchase from you.

Visual impairments affect more than 2 million people in the UK (and my daughter is one of them) – so if you think that accessibility doesn’t really matter for your website, you’re missing out on a huge market of potential customers…

You can find out more about why I’m so passionate about accessibility over here

How much will I be involved in the design of my website?

At the end of the day, it’s your website – I’m just the hands and brain building it. I need your input throughout, but I’ve streamlined my design processes to make it as simple and efficient as possible – and so that you don’t need to set aside hundreds of hours of your time!

The involvement I need from you includes…

→ brain-dumping all of your thoughts and ideas on me at the initial consultation stage

→ sending over your copy, branding and imagery (if you’re providing it)

→ approvals, amends and feedback on your copy, branding and imagery (if we’re providing it)

→ feedback on your website drafts

How quickly can we work together?

Ever heard the joke about creative people answering every question with ‘It depends’?

Well, for this question, it really does depend!

More often than not, I’m booking projects in up to 4 weeks in advance – sometimes I have last-minute availability and sometimes I’m booking a couple of months ahead. If you have a particular deadline in mind, reaching out to get booked in as soon as possible is always advisable.

The best thing to do is get in touch and I can let you know my exact availability.

What do you need from me before designing my website?

I get it: you’re a busy business owner, and there’s a reason you’re investing in someone else designing your website… so knowing how much time you’ll need to set aside for your website design process is important!

Unless you’re choosing copy, photography, branding or legal docs as add-ons to your design package, this is what I’ll need from you before designing your website:

→ your visual branding, i.e. logo, colour palette and fonts

→ a good understanding of your business, as well as your ideal clients, your business goals and what you need your website to do for your business – I can’t build a website if I don’t know who or what it’s for!

→ copywriting for all pages on your website

→ professional imagery – your website design will only stand out from the crowd if it’s backed up by professional photography. Selfies aren’t ideal (sorry!) and neither is relying solely on stock imagery (although used sparingly is okay) – your website deserves better!

→ legal documents, including a Privacy Policy and Terms and Conditions – I’m not a lawyer and would recommend getting specific legal advice on these things, just so your business is covered!

→ access to your domain (the bit after the www. in your website address) and any third party platforms that need integrating with your website, e.g. email marketing, scheduling software, payment processors, etc.

What are your payment terms?

I take a 50% deposit to book your project in, then the remaining 50% is due upon completion (before handover).

However, I do offer payment plans for the final payment – we can split the final 50% across 2-3 months to make things easier for you!

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